Artificial Intelligence In Digital Marketing
Course Description:
In this course, you will learn about the role of artificial intelligence in digital marketing. Chapters of our course will cover topics such as what is AI and machine learning, Google as an AI-first company, preparing for semantic search, big data, computer search, advertising, email marketing, chatbots, developing your AI skills using SQL, and how to future proof your marketing.
Key Concepts Covered Include:
- What Is AI And Machine Learning
- Developing Your AI Skills
- How To Future Proof Your Marketing
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Price
Free
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Course Content
Introduction
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Lecture 1 – What Is AI And Machine Learning
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Lecture 2 – Google As An AI-First Company
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Lecture 3 – Preparing For Semantic Search
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Lecture 4 – Big Data
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Lecture 6 – Advertising
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Lecture 7 – Email Marketing
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Lecture 8 – Chatbots
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Lecture 9 – Developing Your AI Skills – Using SQL
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