In this course, learn about security measures and how to work with page transparency. Acquire knowledge on optimizing and split testing of Facebook ads. Learn how to duplicate ad sets correctly and how to create custom and lookalike audiences. Learn how to do Facebook retargeting and how to do campaign budget optimization. Gain knowledge on how to delete unused posts, and what to do if Facebook account is disabled. Learn how to handle hater comments and how to view breakdown.
Key Concepts Covered Include:
- Custome And Lookalike Audiences
- Facebook Retargeting
- Campaign Budget Optimization