This course will teach you all about Facebook ads, including their purpose, advantages, and different components. In addition, you will learn the difference between Facebook ads and Google AdWords, along with the different types of Facebook ads available. Also, this course will teach you how to create a Facebook page and ad and how to analyze its performance.
Key Concepts Covered Include:
- Making Your Facebook Ads Stand Out
- Creating a Facebook Ad Bidding Strategy
- Split Testing Your Facebook Ad